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Handheld Hero
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I understand that they are trying to leverage the brand and milk guitar hero for all its worth, but is it worth destroying the experience? The reason Guitar Hero took off was because it leveraged the idea of playing an instrument. People who have never played the guitar felt like rockstars and guitar enthusiasts loved it because they were so damn good at the game. This is what happens when the market size and money clouds your vision and becomes more important than the brand. This is a perfect place for an analogy but I can't think of one... can you?
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This site is not just a place for me to speak my mind, my goal is for these posts to be a catalyst for conversation. If I have stimulated some thoughts/ideas please be sure to contribute below. Dont be shy =)
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