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Marketing icon Life's Too Short
Awesome ad campaign for a job search site.

Life's Too Short
Life's Too Short
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Personal icon Epiphanies
The earlier you go to bed, the easier it is to wake up.

Eating breakfast makes your brain work better all day.

Drinking water makes you feel better.
Which leads to my new favorite quote, "Water is the secret ingredient to life".

If you can hold off on the caffeine until later in the day, its more effective.
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Tech icon How To Add Your Foursquare Checkin History To Your Google Calendar
Here's a cool Foursquare trick that I haven't seen anyone mention. Foursquare makes it super simple to add your check-in history to your calendar. Just go to foursquare.com/feeds/ (login) and copy the .ICS feed. Should look something like... http://feeds.foursquare.com/history/xxxxxxxxxxxxxxxxxxxx.ics

Foursquare Google Calendar FeedNow head over to your Google Calendar. Under "Other Calendars" click "Add->Add by URL". Paste in the feed you copied from the Foursquare website and click "Add Calendar".

Thats it! Now you'll see your past checkins on your calendar. It would be cool if the checkins were set to Repeat Yearly so next year I could see where I was this year. Maybe someone knows how to hack the feed to do it?
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Subliminal Autosuggest Advertising
What if software like Microsoft Word, Google Docs or even the iPhone OS autosuggested contextually relevant "sponsored words" while you were typing? For example, you're writing a blog post that mentions advertising and the next time you started to type a noun that started with the letter "A" the program "suggested" Adwords.

Sponsored WordI know it doesn't sound like much, but it's not alone, its part of a campaign. Do this a couple times, before exposing you to banner and text ads promoting Adwords and I bet click through rates go up dramatically. Why? Curiosity will kick in. You'll see an ad promoting Adwords and think, "I know I've heard of this before... What is Adwords?" and you'll click.

Just wanted to throw this out there. Maybe its already happening?
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Tech icon Who asks the best question?
I noticed something strange today during all the "Buzz" around Google. All these services that ask you to update your status ask a different question:

Twitter: What's happening?

twitter status

Facebook: What's on your mind?

facebook status

Buzz: Share what you're thinking

google buzz status

So the questions is... Who asks the best question? Which question motivates you to post? Which one doesn't? Do you think this matters at all? Knowing Google, I am sure they tested 10,000 iterations of their "question" before deciding. Let me know what you think.
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Marketing icon Google's Chrome TV Ad Campaign Strategy Hidden In Plain Sight
Google's first Television ad campaign generated quite a bit of chatter this last week. Unfortunately coverage of this campaign by the big blogs completely missed the mark. The announcement of the Chrome TV ads on Google's Official Blog details the reasons for the campaign, but was anyone paying attention?



Click here to find out what the hell Google is up too...
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Tech icon Replicating The Google Maps iPhone App
I know its ambitious task to take this on as my first Google Maps API Project, but what the hell. If you can help me get this working, you can use it for yourself. Hows that for incentive? =)
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Tech icon iPhone Safari Dev Stuff
So I have been doing a lot of web dev, particularly for an iPhone project I am working on and wanted to share some of the things I stumbled upon. I usually don't write posts like this, but since The Googster made some of this info overly complicated to find I thought: Why Not? Some of this stuff might make you say "Duh!" while others might make you say "Ahh. Interesting...". So anyway here we go...
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